Sportpesa Bounce back

Betting firm Sportpesa is in the process of re joining the Kenyan market after one year absence.

This following a scuffle with the taxman that saw several betting companies close shop in the country.

It is not yet clear if Sportpesa will receive the clearance to operate in Kenya or whether they have already paid the billions of shillings in tax areas that led to legal battle with KRA before the company opted out

Sportpesa which commanded the largest market share as at the time it departed the local market will be looking to recapture the hearts of local gamblers.

In a tweet from the company the application to resume operations in Kenya is with the Betting Control and Licencing Board (BCLB) and they are just waiting for feedback from the regulator.

The closure of it business in Kenya has had a great impact on the firms business forcing it to terminate most of its sponsorship deals including Everton sponsorship that was ……
Fomular one deal the was to the tune of ……. Among others

“Until such time that adequate taxation and non-hostile regulatory environment is returned, the SportPesa brand will halt operations in Kenya,”read a statement when the firm left the local market